Swire | BCC
Art Direction / Content Creation
• Social Media Content
• Branding
• Case Studies | Motion Graphics
I led creative projects and visual direction for Swire and Brickell City Centre, ensuring brand consistency across all platforms. Also, created impactful case studies and internal videos to showcase results and strategic insights, developed templates for content series to streamline the visual identity of both accounts, and oversaw the creative vision to ensure a cohesive and engaging aesthetic.
Brickell City Centre
For Brickell City Centre specifically, I spearheaded the art direction for social media and design, creating templates for content series that maintained a cohesive visual style. This approach ensured a consistent and recognizable brand identity across all digital platforms.